The event, which took place at TD Garden, was headlined by a light heavyweight bout between the undefeated Dominick Reyes and former UFC middleweight champion Chris Weidman. For instance, during the recent UFC 236 in Atlanta, the attendance was 14,297 for a live gate of $1,908,721. There really is no Super Bowl level fight in the UFC, but if you look at the McGregor vs. Mayweather fight that took place in 2017, it did come close at just under $600 million total revenue. When its all said and done, UFC 261 will likely go down as one of the biggest cards of the year for the promotion. UFC vs boxing: How the pay-per-view numbers compare - bwin MMA Hive was created in 2020 by Joe Bloom, the lead author. UFC-Fight historical data from 1993 to 2021 https://www.sportsbusinessjournal.com/Daily/Issues/2020/08/25/Media/UFC-Viewership.aspx. liability for the information given being complete or correct. UFC on ESPN 1 was going up against the NBA All-Star Game and a boxing event headlined by Leo Santa Cruz vs. Rafael Rivera. In terms of digital fan engagement on Facebook, ONE sealed its spot at #4, getting approximately 16.6 thousand average engagements per post. Access to this and all other statistics on 80,000 topics from, Show sources information UFC 263 viewers guide: Title fights are great, but Edwards vs. Diaz Check out below: No votes so far! The biggest difference between the two groups is that the NFL is a league made up of 32 teams with 53 players on each with 46 players declared active for each game, while the UFC is actually a company owned and operated by a parent company* that promotes mixed martial arts (MMA) fights. Here are the averages of pay-per-view data between 2001-2018: Some of these years will have considerable outliers that bring up the averages. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. Then, based on the best information that Google searches can find, we will look at the revenue, salaries, viewership, attendance and ratings of both sports in order to figure out how the two measure up against each other. A BJJ aspirant, Prior to that, the UFCs parent company was Zuffa, a group formed by Station Casinos executive Frank and Lorenzo Fertitta and their business partner Dana White, who in 2001 had purchased the UFC for $2 million. NFL 2020 ratings: Viewership down for all sports across the board Between 2014 and 2016, the interest in the UFC grew by 6.3% in Russia, 5% in Spain, and 4.5% in Poland. All together, the UFC 261 event will be seen as a huge success for the promotion when combining the cable ratings for the prelims along with the pay-per-view buys through ESPN+. The live attendance reached 57,127 and was held at the Marvel Stadium in Melbourne, Australia. newsletter, Pavlovich Boots Beast From Heavyweight Top 5, UFC 248 Prelims Tops One Million Viewers, ESPN Returns Disappointing Ratings For UFC 241. Last season for Super Bowl LIII, the winning New England Patriots each received$118,000and a big fat expensive ring, while the losing Los Angeles Rams players got$59,000 apiece. I think this is mainly due to the growing local competitions in these areas (like One Championship), which breeds a large viewer base among the size of the population. NFL players on the large side average 6-foot-5 and 315-pounds (offensive line) and the smaller players average about 5-foot-11 and 193-pounds (cornerbacks), while the. our Terms & Conditions and our Privacy Policy and you confirm that you are 18+. night (March 7, 2020) with a four-fight preliminary card topped by Sean OMalley vs. Jose Quinonez. How many Americans viewed NFL games compared to UFC fights in 2018? 5 overall in Saturday cable ratings with 616,000 viewers on average. Nine of the UFC's . Are you interested in testing our business solutions? But Khabib wasnt the only Russian fighter making a name and bringing in more Russian fans during that time. That means that the UFC can promote events and collect new fans 365 days a year instead of from September through February like with the NFL, and in the long run that could help the newer sport catch up. UFC 225 "Prelims" ratings on FOX Sports 1 returns just 667,000 viewers, marking the second-lowest viewership of the year behind UFC 224 in May. You'll need a subscription, and there are a few options for how to get one. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. The second biggest was in 2009, with an average of 617,000 PPV buys. | 6 January - 03:10 | Richard Janvrin, NBA vs WNBA: Revenue, Salaries, Viewership, Attendance and Ratings, XFL vs NFL: Revenue, Salaries, Viewership, Attendance and Ratings, Super Bowl 2024 Odds, Predictions, Best Bets, Best NFL Football Betting Promo Codes 2023, Bonuses The early prelims, which aired at 6 p.m. 2023 Leaders Group. Access to easy-to-read digital editions of weekly issues. Currently, a group led by William Morris Endeavor owns and operates the UFC ever since they bought the company in 2016 for $4.025 billion. For example, last year the New York Giants signed running back Saquon Barkley to a deal worth $31.2 million (with a signing bonus of $20.77 million). After graduating from the University of New Hampshire with a BA in Journalism, Richard Janvrin has been covering iGaming and sports betting since December 2018. Something went wrong. Level of interest in UFC in the United States as of September 2021 [Graph]. The UFC tries to offset that, of course, with higher ticket prices. The final UFC on FOX card in 2018 averaged 1.8 million viewers and peaked at 2.4 million. Doesn't incl ESPN+ figs, the 2 events, 266 & 268, that aired on ESPNews, or early prelims. This article will provide you with detailed UFC viewership statistics from verified data sources showing how much it has grown in audience numbers, pay-per-view buys, and much more. According to the Harris Poll, Mike Tyson was the most recognized boxer among 89% of respondents, followed by Muhammed Ali at 88%. The UFC event topped a pair of NBA games as well as Top Rank Boxing, which followed the prelims at 10 p.m. Other Asian countries have been growing quickly, too, such as Indonesia. In, Morning Consult. The numbers dont lie, and they tell us that the NFL has a whole lot more fans that the UFC in America and the difference in the amount of money each makes seems to back that theory up. The PFL may be scooping some viewers and fighters away from the UFC but it is not in the same weightclass when it comes to media rights. NBCsSunday Night Football, ESPNsMonday Night Footballand the sharedThursday Night Footballpackage (between NBC, CBS, NFL Network and Amazon) all increased in viewership after having decreased for two straight seasons. 117656-1, The UFC has deals with some big names, including 7-Eleven, Modelo beer and BodyArmor, so the money is there, just not at the same level as in the NFL and certainly not made public in the same way. While the UFC's main card pay-per-view numbers are undoubtedly massive, the pay-per-view numbers for the preliminary cards are also no less. Register in seconds and access exclusive features. Measure of Success: Churchill Downs Race Tracks Sponsorship Strategy Sponsored by IEG, Ourand: Pac-12 has time on media rights, as long as no other schools leave, Fallout from RSN mess means big changes for fans, teams and leagues, The Marchand and Ourand Sports Media Podcast: Episode 76 -- RSN Armageddon. New Notebook file_download Download (4 MB) more_vert. UFC 237 Prelims Ratings Hit New Low On ESPN, Ngannou vs Velasquez Does Big Ratings For ESPN, UFC Brooklyn Leads To Record-Setting Night On ESPN+, UFC 231 Prelims Return Above-Average Ratings, UFC Argentina Prelims Ratings Top Main Card Numbers, UFC Ratings Resurrected By Korean Zombie. First-year NFL players dont make their money from salary as much as from bonuses: Most rookies are paid the NFL minimum, but exceptional players get treated a bit differently. The second biggest was in 2009, with an average of 617,000 PPV buys. The . If he wins the title, he would be tied with Dustin Poirier for the third-most fights to win a UFC championship. The UFC has produced 19 pay-per-view fight cards during its relationship with ESPN, which began 20 months ago in January 2019. UFC 228 Prelims Ratings On FX Were Bad. But again, unlike NFL games, UFC events take place in arenas instead of stadiums and when you consider that there are far more football games than UFC events in a year, the NFL numbers will always be higher. ET on ESPN 2, also ended up at No. That number was actually significantly higher than the year before, 2017, when the average salary for those championship fighters was $666,643. Are you interested in testing our business solutions? According to the Nielsen Ratings, there was an average viewership of 15.8 million for NFL games last season with NFL television ratings rising 55 from 2017 to 2018. Nearly half of all NFL fans are women (47 percent) and almost one in three NFL fans fall between the ages of 18 and 34 years of age. Who never won the World Cup they deserved? Super Bowl ad spending alone for in-game spots exceeded $382 million, which was the same as the previous season. The Ultimate Fighting Championship (UFC) is an American organization of mixed martial arts (MMA). Out of the whole world, five countries top the list of those most interested in mixed martial arts. Learn more. This fight was likely so high in attendance because of the dedicated fanbases of Australians (for Whittaker) and New Zealanders (for Adesanya). ESPN+ on its own currently costs $10 per month or $100 for a year-long plan. More than two decades of archival stories, profiles, research and data. ET, the UFC aired prelims on ESPN as an inducement for fans to buy the pay-per-view. Still, there is a considerably higher representation of African-American and Hispanic viewers when compared to white people. As usual, closing up the list is the Buffalo Bills with a total value of $1.6 billion. The majority of UFC fans are white in ethnicity. Also on the main card, controversy continued to follow Greg Hardy as his win over Ben Sosoli was ruled a no contest after the event. Lets take a look at some of the top geographies of UFC viewers worldwide. The average viewers for the event were 805,000, which put it ahead of UFC on ESPN 5, but behind the other four UFC on ESPN events. interim Sports Wagering Supplier license, under license number SWS 066, issued by the West Virginia Lottery UFC 231 preliminary card ratings beat the 2018 average, thanks to the absence of college football, as well as some quality fights on FOX Sports 1. On secondary ticket providers like StubHub, Ticketmaster, TickPick and Vivid Seats, the typical cost of a Super Bowl LIII ticket was well above $5,000. Written by Joe Bloom Published on February 24, 2023April 21, 2022 Updated on February 24, 2023. This past Friday saw the return of the PFL after the organization did not promote any cards during 2020 due to the ongoing coronavirus pandemic. Use Ask Statista Research Service, Average salary of professionals in KBO league South Korea 2022, by team, Average player salary in K League 1 South Korea 2021, by team, Average wages in the KBL South Korea 1997-2021, Registered players in the KBL South Korea 2021, by team. According to Kevin Iole of Yahoo Sports, UFC on ESPN 6 was the most viewed Friday night broadcast on ESPN2 of 2019. Bringing you the weird and wild from the world of MMA each and every weeknight UFC Fight Night 133 ratings for the "Dos Santos vs. Ivanov" mixed martial arts (MMA) event last Saturday night (July 14, 2018) from inside CenturyLink Arena in Boise, Idaho. What Happens If A UFC Fighter Misses Weight. For all the latest tips, predictions and special offers directly into your inbox once a week. with the Indiana Gaming Commission (IGC) under certificate of registration number SWR-000148, approved by Wenn Sie Ihre Auswahl anpassen mchten, klicken Sie auf Datenschutzeinstellungen verwalten. Oops. NFL players hit each other every play and on purpose and so do the UFC fighters, though some UFC fans would argue that the violent hits in their sport are more spectacular because they are not restricted by the same rules that limit the NFL action. The UFC saw a pay-per-view buy decrease of over 64% between 2010 and 2014. of UFC 240 "Prelims" ratings on ESPN were the promotions worst of 2019 and came in second to "BattleBots" on Discovery Channel. Approximately 17,253,425 people attended NFL games in 2017, while less than half a million UFC fans showed up to live events (452,743). As a Premium user you get access to background information and details about the release of this statistic. 1-800-GAMBLER (NJ, PA, WV), 1-800-9-WITH-IT (IN), 1-800-BETS-OFF (IA), 1-800-522-4700 (NV), 1-800-522-4700 But it actually only reached 20,034 (its max capacity) in live attendance at the T-Mobile Arena in Nevada. They helped to bring those eyes to the UFC. Please enter a valid email and try again. The UFCs biggest event, Khabib vs. McGregor, generated 2,400,000 pay-per-view buys. Thats due, in part to the sudden attention to concussions and the resulting CTE (chronic traumatic encephalopathy) made public in books like League of Denial and Brainwashed, as well as from the outrage created when NFL players began to protest racial inequality by taking a knee during the national anthem. Each year, there are 256 total regular-season NFL games while in 2018 there were only 39 UFC events. Statista assumes no UFC on ESPN 5 was broadcast on ESPN but had a start time of 3:00 p.m. And St. Pierre vs. Shields for UFC 129 got 55,724 attendance. The UFC guarantees its fighters at least three fights per year and must pay them for those fights even if not all three happen, that is unless a fighter turns down a fight. Moreover, ONE exhibited growth on TikTok, increasing its followers by 146% in 2021 second only to F1. That is the concern for boxing as it competes with Dana Whites mixed-martial-arts monster for relevance and popularity: it isnt just that the numbers are tilting in the upstarts favour, it is that they appear to have more name value with which to sustain the growth, and younger stars too. US Open Viewership up 33% in Prime Time, 13% Overall UFC Boise Returns Normal Ratings On FS1, UFC 225 Was Not A PPV Bomb Because UFC Said So, UFC 225 Prelims Return Second-Lowest Ratings Of 2018, UFC Utica Ratings Second-Lowest In History, UFC Liverpool Returns Big Ratings For Thompson Vs Till, UFC Atlantic City Averages 956,000 Viewers On FS1, whether UFC star's latest video is a "deep fake", Pic! All rights reserved.The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. It also compares the range of fighters attracting the most buys, focuses on how UFC has taken over in the last few years and shows by contrasting the first four pay-per-views that both have headlined how McGregor is on course to prove an even better moneymaker than Mayweather: For sender corporate and licence details please visit our Imprint page. It's been proclaimed the most exciting two minutes in sports. Seven of those were held thus far in 2020, with four of them. The martial arts organization trailed footballs UEFA Champions League (#1), EPL (#2), and LaLiga (#3). 1? PED Use In UFC Sanctions In 2022. That fight had 4.3 million pay-per-view buys in the United States, which, at @ $100 a pop, brought in about $430 million. Amidst News of Joe Rogan Sponsoring ADCC World Championship, Full Spectrum Services LLP 2022 | All Rights Reserved. The UFC is fast becoming one of the most significant sports leagues globally, successfully bringing mixed martial arts to the mainstream. (Paul Rosales & Michael Wagstaffe/Yahoo Sports) A great example is the performance on ESPN of the UFC 252 preliminary bouts on Aug. 15. ", Morning Consult, Level of interest in UFC in the United States as of September 2021 Statista, https://www.statista.com/statistics/1122523/ufc-interest/ (last visited March 04, 2023), Level of interest in UFC in the United States as of September 2021 [Graph], Morning Consult, September 22, 2021. If its not a winning bet, youll get up to 20 back as a FreeBet. statistic alerts) please log in with your personal account. On top of reportedly doing 700,000-plus buys on pay-per-view, the UFC 261 prelims also delivered as the No. Chart. All rights reserved. Show publisher information His love for MMA comes from UFC Fight Night viewers guide -- Dominick Reyes, Jiri Prochazka meet at Then you can access your favorite statistics via the star in the header. Comparisons between the two sports are inevitable in the run-up to the Las Vegas showdown, which looks set to break all records in terms of pay-per-view revenues and both fighters reported to be receiving nine-figure purses. A lifelong martial arts fan who fell in love with MMA in 2018 and has practiced mixed martial arts ever since. Marketing To Sports Fans: Viewership & Demographics [Infographic] The most sold UFC fight on record (in Pay-Per-View terms) was Khabib Nurmagomedov against Conor McGregor at UFC 229 on October 6th, 2018. MMA Preview - Ian Garry vs vs Kenan Song at UFC 285 - The Stats Zone "Level of Interest in Ufc in The United States as of September 2021. There are so many differences between the NFL and the UFC that it doesnt seem fair to compare the two on any level, but we will do our best to point out whenever a particular comparison does not apply or if certain data is not available. The numbers below are the average viewership for the entire broadcast. Given that rugby is the primary sport loved by English fans, then soccer (their football), any penetration into that market is seen as a plus. Theres approximately another 10% viewership for under-25s and 10% for over-54s. Revenue sharing was initially set up to ensure that richer and poorer teams start the season out on semi-equal footing, otherwise, the competition suffers. UFC Ratings - MMAmania.com You can only download this statistic as a Premium user. F1 and IndyCar start their seasons, the Rams partner with KAGR and Athletes Unlimited celebrates its anniversary with an expanded Nike partnership. Conquer all obstacles with the right hydration #ObsessedWithBetter, A post shared by BODYARMOR (@drinkbodyarmor) on Nov 2, 2018 at 3:12pm PDT. sportsbooks. That is even more significant considering that during the pandemic, ESPN has been showing four hours, not two as in the past," of prelims. Official Lomachenko Vs. Lopez Scorecard. Lets take a deep dive into the statistics. World Cup 2022 predictions & knockout stage schedule. Register, deposit 10 or more and place a Sport bet (3+ selections) up to 20, each with odds of 1/2 (1.5) or greater. Accessed March 04, 2023. https://www.statista.com/statistics/1122523/ufc-interest/, Morning Consult. | 13 February - 08:48 | Richard Janvrin. It faced plenty of competition from other sports, but . A Super Bowl-like event happened prior to that in 2016 in the UFC Womens division between Ronda Rousey and Amanda Nunes. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. Only four other sports properties manage to finish higher Tokyo 2020 Olympics (+73%), UEFA EURO 2020 (+35%), and F1 (+31%). ET ended up with 951,000 viewers on average with a .36 rating in the coveted 18-49 year. In other words, over thirty-eight times as many people went to football games over UFC fights in America in 2017. This bwin infographic tells the whole story of the UFC vs boxing comparison, guiding you through the changing landscape by mapping both forms of combats top drawing bout in each year since 2002. UFC interest levels in the U.S. 2021 | Statista We are happy to help. UFC on FOX 28 ratings were better than expected for the "Emmett vs. Stephens" event in Orlando, despite stiff competition from the Olympics and NBA. Formula 1 racing is averaging 946,000 viewers through 11 races this season, up 47% from the first 11 races of last year's delayed, shortened season (645K) and up 39% from the same number of races in 2019 (681K). In most of our comparisons, we found the best way to measure the revenue potential of the two championships is by breaking down how much each of them charges for ads. The cheapest ticket for the McGregor versus Merryweather fight was $1,335, with the front-row seats at the 100 level going for between $9,000 and $16,000. While the average viewers fell short of four previous UFC on ESPN events, the broadcast performed well for a Friday night UFC broadcast. In contrast, the UFC only brings in several hundred million of revenue. UFC PED Use Statistics (USADA) 2022 | MMA Hive Many kiwi flew over from New Zealand to attend the event. The UFC is a privately owned company so there is no union for the fighters, and therefore there is no Collective Bargaining Agreement (CBA), so as a result there is no sharing of the revenue. The NFL wins this one, too, by another landslide. UFC 238 "Prelims" rating for the "Cejudo vs. Moraes" undercard performs better than UFC 236 and UFC 237 with 964,000 viewers. Ultimate Fighting Championship (UFC) - Statistics & Facts The UFC boasts a diverse fanbase across the globe, with bursts in particular regions of the world that are otherwise dominated by other sports like soccer, basketball, ice hockey, and others. Now Fridays are typically a bad night for ratings on television in general but the PFL saw similar returns to these averages when promoting cards on Thursday nights during the previous season in 2019. September 22, 2021. Man City vs Newcastle live stream: Watch the game for free Across the league in 2017 that ended up being more than $7.2 billion in national revenue sharing, so each NFL team was given $226.4 million. responsible handling and protection of your personal information. Mexico vs New Zealand: Kiwis appeal in handicap market, Czech Republic U21 vs Italy U21: Azzurri can impress again, Ranking the greatest Champions League comebacks, Squad depth: How Europes top teams are managing players, Euro 2024 qualifying: Analysing each group, Super Bowl LVII preview: Chiefs vs Eagles, Champions League round of 16 preview: Analysing each tie, Top strike partnerships: Goalscoring bromances 2023, Cristiano Ronaldo: The worlds best paid sports star, Tennis in 2023: The players to look out for, What to expect in the 2023 January transfer window. Click on row to see detailed stats W/L Fighter Kd Str Td Sub Event Method Round Time loss. While UFC on ESPN 6 began during prime time, it was the first UFC on ESPN event to be broadcast on ESPN2. The UFC is done using the pay-per-view structure, so there are no paid advertisements during the fight. According to a recent report published by Nielsen titled, Year in Review: Sports Consumption Evolution, the Singapore-based martial arts organization ranked as one of the top global sports properties in terms of viewership and fan engagement.
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